5 ways for getting more CUSTOMERS, REVENUE AND PROFITS!
We all want more of the above – that is why we went into business, right? As we go deeper and longer into recession with ever increasing costs, the above becomes the difference between life and death of your business.
I constantly hear 2 things
1 – “But it all costs money and we don’t have any spare”
You BUY Customers, that generate Revenue and if generating more money than the cost, you make Profit
2 – “We need to sort some other things out 1st”
Spoiler alert! You will have nothing to sort out if you do not have enough of the above, or it won’t be your headache as you have been forced to close/liquidate.
So here are 5 ways to get more CUSTOMERS, REVENUE & PROFIT and 1 free strategy to consider for each:
1 Get more leads/enquiries – identify who benefits most from your specific product/service and tailor your marketing to them.
2 Convert more leads into customers – use some professional scripting to guide people to a sale.
Do 1 & 2 – you will have more CUSTOMERS!
3 Get your customers to spend more on average – McDonalds “Is that a meal, would you like to go large.”
4 Get them to spend more often – Have a loyalty/membership programme.
Do 3 & 4 your customers will generate more REVENUE!
5 Increased profit % margin – Put your prices up!
10% better in each of these 5 areas means 21% more customers, 46% more revenue and 61% more profit.
In the words of Sir john Whitmore – The biggest challenge in business isn’t doing what we know, it is knowing what to do!
Implementing the above poorly will not guarantee an improvement, learning to do them well, will. If you would like to find out where to learn & how to put these and over 300 other strategies into your business, guaranteeing more CUSTOMERS, REVENUE AND PROFITS, let’s chat.
Please look out for the next article how to plan your sales, operations and finances within your business.
